Word: softly
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...These statistics are unacceptable to many German women, who applaud Deutsche Telekom's attempts to level the playing field. But the initiative doesn't mean the telecom giant has gone soft and discovered feminism - the company says the move just makes good business sense. Women comprise around 60% of all business graduates from German universities today and the company says it can't afford to miss out on this pool of talent. On top of that, Deutsche Telekom cites recent studies pointing to the profitability of companies that have women managers. "Taking on more women in management positions...
...Cola Wars" of the mid-1980s was a dark time for the soft drink industry. Pepsi and Coke were engaged in a battle for supremacy of the two-liter landscape, using any means possible to bury one another. First, they tussled over celebrity endorsers (George Michael, Elton John for Coke; Madonna, Michael Jackson for Pepsi), and then they began airing negative ads. Pepsi launched its massively successful "Pepsi Challenge" commercials, showing real people choosing Pepsi over Coke in blind taste tests. Coke responded with a parody ad in which a chimpanzee was offered the choice of both soft drinks...
...pictures of the soft revolution of the women of Cairo...
...timing of the housing announcement, but then the Israelis declared they would proceed with the construction of the new homes in Jerusalem anyway - and even started taking bids for 300 more. The Administration's tough talk may have helped placate some Palestinians who believe the U.S. is too soft on Israel - but it didn't stop several hundred others from staging riots in East Jerusalem. That's not to say that the Obama team is wrong to object to settlement construction in East Jerusalem. But it isn't getting us any closer to peace between Israel and the Palestinians...
Another critical reason Washington is frozen: too many lawyers. We need doctors, engineers, teachers, small-business owners, farmers involved. Many lawyers simply do not know much about anything but the law. They have "soft hands" with no calluses. How can they help Americans when they do not know what we need...