Word: smackingly
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...Smack in the middle of a grueling 16-day, eight-game stretch of hockey, it’s hard to blame the Harvard women for being a little tired...
...Juan Pueblo, near Santa Fe - passed through the spaceport site. Because of this history, the Federal Government required a cultural-resources survey before construction could begin, as well as constant monitoring since. So on this balmy afternoon, archaeologist Elizabeth Oster is examining a spot she says is "right smack in the middle of the runway." If she unearths anything of scientific importance, the area will have to be excavated before construction can proceed. By the end of the day, Oster has found some stone chips, probably residue from a 5,000-year-old Paleo-Indian arrowhead. It's not enough...
...second is intentional. You crash a President's state dinner or crash a balloon into a Colorado field. Like Michaele and Tareq Salahi, the socialites and Real Housewives of D.C. aspirants who swanned into the White House on Nov. 24, you do doughnuts on the lawn of notoriety and smack head-on into the tree of shamelessness. Then you take pictures of the steaming wreck and post them on Facebook while touting your availability for "national and international" product endorsements. Anyone with further questions can see your agent. (See the top 10 people caught on Facebook...
Well, one reason is that starting a cable channel is hard. She already tried it once with Oxygen, now owned by NBC, and home to many reality shows that feature Janice Dickinson or have names that smack of ratings desperation like The Naughty Kitchen and Bad Girls Club. OWN, says Oprah, will reflect her "vision, values and interests." (Which Oxygen never quite did.) (See the top 10 skanky reality shows...
...terminology: "stunt casting", which pulls a high-profile star in for a short cameo or story arc. In 2003, former Superman Christopher Reeve briefly appeared on Smallville in 2003, playing a scientist examining the young Clark Kent. A show "jumps the shark" when its ratings stunts smack of desperation. The phrase was inspired by a a three-part Happy Days special in 1977 in which Fonzie jumped over a shark pen on water skis; fans point to it as the specific moment the show started its decline. (Jumpingtheshark.com is devoted to analyzing ratings stunts to identify exactly those instances...