Word: retailers
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Dates: during 1970-1979
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...Bean and Tea Leaf shop, the all-metal $99.50 Eva brand coffee maker outsells by 3 to 1 the part plastic $79.95 Braun coffee brewer. Sales of Kodak's low-priced Instamatic cameras have been sluggish, but sales are really clicking for Nikon, Olympus and Canon cameras, which retail for some $250 and up, and provide all the features that most people are ever likely to want in a lifetime. The understated lines and craftsmanship of the Cartier tank watch, starting at $450, keep it as popular today as when Louis Cartier first designed it in 1917 to commemorate...
...real level of inflation, Eastern style. Even those governments that admit to a low level of "inflation" cook the books and obscure the situation with huge state subsidies that hold down prices of certain essentials. The Soviet Union will spend about $31 billion this year to restrain the retail price of food; frozen turkey sells at $1.81 per lb. and milk at 20? a pint. It will also spend $7.5 billion to hold average monthly electricity and heating bills to $4.50 and the monthly rent for a standard three-room apartment...
...went home and invented a home oil refinery. It is about the size of a 55-gal. oil drum and, he says, can refine crude oil into gasoline and home heating oil at the rate of 12 gal. of each a day. The cost is slightly higher than retail: "This is not something you'll use to save money, but in an OPEC emergency it's ideal." He offers to custom-build the refineries for about $1,500 (you supply the power source...
...sold a Volkswagen Micro Bus and a calculator to scrape together $1,300 to build a small computer in Jobs' garage. It took them six months to design the prototype, 40 hours to build it from scrounged parts, and no time at all to sell it to a retail computer store in California. Says Jobs: ''To our amazement, the store ordered 50.''The Apple Computer-so christened by Jobs, a confirmed fructarian-was born...
...trim and handsome outsider, Joseph Canizaro The company that carries his name has just opened a 32-floor office tower, the first of many buildings in Ms Canal Place complex astride the roiling Mississippi Early in 1 980, dirt will fly for a 25-story structure and three-level retail mall next door Canizaro is a millionaire who surveys the city, which he is doing much to change, from an office chocked with multicolored hard hats (''The boys working on Canal Place gave me the blue one''); a huge book of Persian art from the Shah...