Word: millennium
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Dates: during 1950-1959
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...which draws nearly $7,000,000 revenue from the Godfrey shows, has no reservations about him as a salesman. CBS Vice President Howard Meighan looks forward to the "millennium" when all CBS announcers will have been made over in Godfrey's image. Board Chairman Paley is impressed by the results of a Videodex survey that gave Talent Scouts top rating in two portentous categories: "most interesting" commercials (85%) and "most believable" (94%). No one else was even close. "He's so sincere he even sells off the air," says Paley. "One day in a conference he started selling...
Meanwhile, the psychologists were adding their own ideas. Columbia's Edward L. Thorndike developed ways of measuring intelligence and aptitude. To his disciples the millennium seemed at hand. At last, they announced triumphantly, there was no longer any need to follow oldtime curriculums blindly. Since memory, ability, interests, and even personality could be measured, educators could refashion their programs scientifically...
...saving Roosevelt for Man of the Millennium...
Partisan Packages. Midway in the speech, some of the brass nickels of partisanship did get mixed in with the golden vision. The prosperous millennium can be achieved, said Truman, "only if we follow the right policies"-i.e., the Fair Deal, including such disputed measures as repeal of Taft-Hartley, the Brannan plan, aid to education, and health insurance...
...alternatives to the knife and the probe. Should . . . a medical remedy be found for cancer . . . if not in the next 50 years, at least within an imaginable span of time, the torchbearers of surgery will illuminate only that narrow field offered by injury to the body. In the medical millennium there will be only one kind of surgery-traumatic surgery...