Word: marketing
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Dates: during 1990-1999
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...Kiehl's uses it in makeup, Clairol in hair mousse. The hipster set is buying Red Flower candle and tea sets. In August, Elizabeth Arden launched its Green Tea fragrance and body line. Upscale apothecaries stock Tea Thymes home and bath products, while mass-market drugstores are moving Coty's hit, Healing Garden's green-tea line...
More powerful than Microsoft! Able to leap Time Warner in a single bound! Why, it's Yahoo! In one breathtaking trading session, Yahoo went from being a glitzy dotcom to being one of the largest corporations in the world, surpassing hundreds in market value. And what had Yahoo done to earn the additional $40 billion in market cap? Zip-o. Amazingly, the updraft was a bizarre offshoot of the company's admission, after the close last Tuesday, to the elite Standard & Poor...
...pick, to $348 at the bell, I came to the somewhat sad conclusion--at least for a trader who thrives on identifying diamonds while they are still in the rough--that trying to game the S&P may be the single biggest way to make money in this wacky market...
Right now there are more large-cap companies outside the index than at any other time in history, because of investors' massive reweighting toward technology companies. Among those we consider potential admittees are JDS Uniphase, a $42 billion fiber optics company; online retailing colossus Amazon, with $36 billion in market cap; and Veritas Software, no Microsoft but certainly no slouch, with $28 billion in stock-market value. We wonder whether CMGI ($23 billion) or Internet Capital Group ($28 billion) can be kept out for long. Or how about Broadcom, or just created Red Hat, Sycamore, Juniper and Akamai, all with...
...Title IX needed a face to show how transforming women's sports can be, it got a team of them. Though the competition was limited and the games were a bit dull, this group got America excited about female athletes. These gals were fun, talented, likable and incredibly market savvy. Thousands of little girls are now denting their garage doors, telling themselves they are Julie Foudy. And best of all, so are little boys...