Word: grail
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...like holding the Holy Grail...
...world on display at the Library of Congress in Washington through April. The map is so rare - only six copies are known to exist - that to a fan of cartography, its exhibition is a bit like giving a devout Christian a chance to hold the Holy Grail. Prepared for the court of Emperor Wanli of the Ming dynasty by Matteo Ricci, a Jesuit missionary in Beijing, the map places China at the center of the world, just where Chinese scholars thought (and think) appropriate. It was purchased last year by the James Ford Bell Trust from a Japanese collector...
...Landing high on the Google search-results page is the holy grail of any organization with a website. An entire industry, awkwardly known as search-engine optimization (SEO), has grown up around getting prominent placement on Google, Yahoo!, Bing or one of the other search engines. This jostling for ranking will only get more intense: in October 2008, there were 7.8 billion Internet searches, according to Nielsen; in October 2009, the number had risen to 10.2 billion. And 66% of all those were Google searches, which is to say that two-thirds of all the information supplied to Internet users...
...seek the Holy Grail...
...Holy Grail...