Word: facebook
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...Facebook used to be just that, an online “book” where you could display non-literal representations of your visage, along with other manifestations of your “face.” The “friends” box demonstrated how popular you were, the “personal info” box displayed your excellent taste in music, and your numerous photo albums informed others of just how much fun you were having. Facebook was special because it allowed people to keep in touch over long distances in a way that was never...
...late, Facebook has become more of a tool for mass publicity than for personal expression and social interaction...
...longer are Facebook pages limited to people and their pets. In the age of new media, it seems like every organization, both for-profit and not-for-profit, has a Facebook page. I once had the strange experience of watching a very dramatic and operatic commercial for the U.S. Marine Corps and afterwards being encouraged to visit them at facebook.com. It was a jarring experience...
...isn’t just big organizations that solicit Facebook support; my inbox is full of suggestions for me to become a fan of this and that—from my friends themselves. Friends have asked me to become fans of the company they work for, or the cause they support, or the publication they write for. I’ve even had at least two friends request that I become fans of them (to be fair, one is a fashion designer and the other is a musician). Though I am sure these individuals have only the best intentions...
...they don’t have any qualms about pressing their interests onto me. There is something deeply depersonalizing about the fact that people can look at their social networks as potential marketing tools in this way. Somehow, I feel that the people-to-people connection that makes Facebook so special gets lost in the shuffle—when I get asked, along with a hundred other people, to become a friend of HUDS or an entire a capella group. I’m sorry, but my Facebook is not an advertising space for all the things that...