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Word: directtv (lookup in dictionary) (lookup stats)
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...hosted 2,500 people in a 52,000-sq.-ft. pavilion for his party, and tickets were going for $3,000 in the secondary market. This year, with Playboy's stock down more than 70%, Hef has canceled its Super Saturday Night party. Instead, the company is sponsoring a DirectTV event; four Playmates will be on hand, compared with the 22 who showed up at last year's Playboy bash. (See the best and worst Super Bowl commercials...

Author: /time Magazine | Title: Thrown for a Loss: Super Bowl Parties | 1/28/2009 | See Source »

Manning is also a polished pitchman. In his myriad commercial campaigns--Sprint, MasterCard, DirectTV, ESPN--he manages to seem both sincere and dryly funny. "Mothers out there would buy milk from him," says David Carter, executive director of the U.S.C. Sports Business Institute. "They're not going to have a negative reaction to this guy." Plus, the ads are genuinely entertaining. In a MasterCard commercial, Manning, reversing the roles of peppy fan and star athlete, shouts "You're still the man" at a waitress who has dropped dishes, and tells a clumsy moving team, "All right, guys, they...

Author: /time Magazine | Title: Why We Get Riled About Peyton Manning | 1/26/2007 | See Source »

America Online announced new venues Tuesday for connecting customers to the Internet, focusing on set-top boxes that sometime next year should bring online access through the television. The partnerships with TV and computer equipments makers such as DirectTV, Hughes Network Systems, Philips Electronics and Network Computer come a week after AOL's dominance seemed threatened by AT&T's growing cable empire and deals with At Home and Microsoft. The set-top box is supposed to hold special appeal for the half of U.S. households that don't have a computer, a market that AOL must tap in order...

Author: /time Magazine | Title: AOL Targets TV Users | 5/12/1999 | See Source »

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