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...remains on the menu - the company isn't stupid - but executives were so fearful of spinning off a variant that internal negotiations and testing took a year. "Don't touch" was the attitude toward the Big Mac when he arrived, says Coudreaut. The fact that the top brass allowed him to remix it is both an expression of the company's faith in him and a signal that McDonald's once again feels strong enough to take risks. (See pictures of what makes you eat more food...

Author: /time Magazine | Title: McDonald's Chef: The Most Influential Cook in America? | 2/22/2010 | See Source »

Instead, Shutter Island killed, and the Paramount brass looks like a winning brain trust. According to studio estimates, the movie will have earned $40.2 million in its first three days. That's the biggest debut weekend for any Scorsese picture (The Departed was his previous top opener), and any DiCaprio (yes, including Titanic). Turns out the R-rated whodunit - with Leo playing a U.S. marshal searching for a killer in an insane asylum - benefited from an effective ad spot on the Super Bowl and a week with no other new films in wide release. Scorsese's very limited competition came...

Author: /time Magazine | Title: Box Office Weekend: Shutter Island Opens Big | 2/21/2010 | See Source »

There have been so many heads lopped off at the Pentagon since Gates took over in 2006 it's almost as if he has launched a second French Revolution. First to go in early 2007 were a handful of senior Army brass following the revelations of poor conditions for wounded troops at the Walter Reed Army Medical Center, the Army's flagship hospital. Then, in 2008, he canned the Air Force's top two leaders - one civilian and one military - over their sloppy handling of nuclear missiles and other atomic gear. (See a TIME photo-essay on Robert Gates' public...

Author: /time Magazine | Title: The Military's New Surge in Accountability | 2/17/2010 | See Source »

...participant who clearly did not get the Appropriate Hollywood Reaction memo was Golden Globe host Ricky Gervais, who, in the fourth minute of the show, gleefully threw a grenade at the NBC executives for their handling of the Late Show fiasco. But the embattled NBC brass were generally spared from a night of continuing barbs about the pop scandal of the moment. By minute five, presenter Nicole Kidman turned the attention right back to Haiti and Clooney's telethon. And so it went...

Author: /time Magazine | Title: Hollywood Makes a Pitch for Haiti at Globes | 1/18/2010 | See Source »

...According to the report, intelligence-community leadership, presumably including top brass Leon Panetta at the CIA, Michael Leiter at the National Counterterrorism Center (NCTC) and Dennis Blair at the office of the Director of National Intelligence, "did not increase analytic resources" to address the threat of al-Qaeda in the Arabian Peninsula (AQAP), even after it became clear that the group was planning attacks on U.S. targets...

Author: /time Magazine | Title: Flight 253: No Finger-Pointing, Plenty of Blame | 1/8/2010 | See Source »

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