Word: acquainted
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Dates: during 1930-1939
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TIME bought the series of half hours on CBS at $4,200 per period (plus $1,800 for actors, music, etc.) to perform a definite piece of advertising: to acquaint a larger public than its own logical readers with the existence of TIME, The Weekly Newsmagazine. (Theory: a magazine profits from general reputation.) In the opinion of TIME'S publishers the advertising purpose was well accomplished; further expenditure on radio at this time would not justify itself. Thus was raised a question of responsibility: Should TIME, or any other business, feel obliged to be the "philanthropist...
...scrimmaging against a scrub team which wore red jerseys each with the number corresponding to that of the Harvard man who plays that position. In addition, the first string squad has had diagrams of all the Cambridge plays to study, and pictures of the Harvard players, in order to acquaint themselves with every opponent...
Wesleyan's project commends itself for several reasons. Those who take the courses offered will acquaint themselves with the latest additions in factual knowledge regarding the subjects in which they are interested. More important, they will benefit in some degree from the intellectual stimulation which comes with contact with instructors, and from once more-approaching important problems from the academic standpoint. Wesleyan's step is one more witness to the growing realization that education is not a consumption of canned goods, the "transfer of material from the lecturer's notebook to the students", without its passing through the mind...
...course are fairly well cared for under the new program, as the classes are to be limited in size, and more stress is to be put on the individual conference with the instructor, thus providing a greater flexibility than was possible in the past. These changes will serve to acquaint the Freshman with the workings of the tutorial system and should provide the physical basis for a really interesting course of study. For Freshman English could be one of the important courses in the college, curriculum, as an introduction to the study of literature and a stimulation to the enjoyment...
...cows named Mrs. Pauline Guernsey and Mrs. Winnie Jersey and their calves Dolly and Dimples were well acquainted with Los Angeles by last week. Bumped, joggled but still placid, they had been carted around by two big trucks among 85 of Los Angeles' 294 public elementary schools. They had been gazed at, petted by some 2,000 school children daily. Their guardian, one Jay Dutter, member of the California Dairy Council, had lectured about them, fed them, demonstrated the uses of such typical bovine features as the udder.* Sponsor of this tour was Mrs. Etta Louise Ross, assistant director...